So after having had three bottles of No7 Hot Cloth Cleanser, which costs under £10 and lasts me three months - using it twice daily. It is an amazing product, but I've now hit a rut.
Incoming a hot cloth cleanser I've been waiting to get my mitts on for a while now, Liz Earle.
I'm not here to discuss the product though, weirdly enough - as I have't tried it yet. What I want to share is how amazing was the consideration gone into their presentation and what they send you.
So not only did I get the hot cloth cleanser and muslin cloth - I got a dinky 30ml travel size hot cloth cleanser too! Terribly handy, even if you just run out of the larger size - or to keep one at your boyfriends house, should you have that situation going on...
I had a letter, giving me a particular deal. 'You buy this, we'll give you this which is worth this amount,' - Standard really for retailers but it is such a nice touch to keep customers coming back for more and building a strong relationship.
There was also a slip, pictured at the bottom - letting me know who actually wrapped my parcel up for me. Nice again, Liz Earle.
The finishing touches? Their make up in a little paint-swatch style ring binder - so you can find your perfect shade from their range, and also a product book of all of their products.
It really is these touches that make consumers come back for more, don't you think?